Chelsea Apps Factory Appointed To Accelerate Digital Plans For DMG Media

Chelsea Apps Factory has been appointed by dmg media, the consumer media arm of DMGT plc, to help support its future tech plans. The Farringdon-based enterprise app company will provide consulting and digital services.

Mike Anderson, founder and CEO of Chelsea Apps Factory, who has been with the company before as MD of Metro and the London Evening Standard, will also work very closely with CRO Clare Rush and CEO Kevin Beatty on a variety of commercial initiatives.

Anderson said, “dmg media is a very alluring company, and we are excited about the prospect of working with them. There are many projects we can help with, and we look forward to acting as an accelerator to its great ideas.”

CEO Kevin Beatty commented: “We are delighted to be working with Mike and his team at the Chelsea Apps Factory. They bring hard-won experience of delivering digital innovation and mobile apps to organisations like ours, with an impressive heritage in the enterprise space.”


About Chelsea Apps Factory:
Chelsea Apps Factory was founded and launched by Mike Anderson in 2010 as a mobile-first company to help businesses rapidly innovate and gain sustainable value from mobile.

With offices in Farringdon and Edinburgh, they specialise in developing creative, data-driven apps with enterprise-grade security that scale using cloud services for complex integration.

Their client roster includes Waitrose, Vanquis, Ladbrokes, Sky, Standard Life and KPMG.

For more information visit www.chelsea-apps.com Press contact: Gill Frood 07766 232022 / gill.frood@chelsea-apps.com / @gillfrood

About dmg media:
dmg media is the publisher of the Daily Mail; The Mail on Sunday, Metro, Mail Online and Metro.co.uk. It is part of DMGT plc, which manages a multinational portfolio of companies, with total revenues of almost £2bn, that provide a diverse range of businesses and consumers with information, analysis, insight, news and entertainment.

For more information visit www.DMGT.com