Chelsea Apps Factory Privacy Policy

Chelsea Apps Factory is committed to building confidence and trust by complying with legislation and good business practice that helps to protect privacy and safeguard individuals’ personal data.

 This privacy notice tells you what to expect when Chelsea Apps Factory collects personal information.

It applies to:

  • Information we collect about visitors to our website (i.e. who wish to find out more about Chelsea Apps Factory services).

  • Information we collect from inbound enquiries via phone.

  • Information collected about visitors who opt to download our content via sponsored links on social media (such as LinkedIn) or other content syndication activities.

  • Contact data collected from sales networking events or activities.

Chelsea Apps Factory may change this policy from time to time by updating this page. This policy is effective from May 2018.

Privacy notice

The following information provides details of what information we collect from you, what we do with it and who it might be shared with.

What information do we collect from you?

When someone visits we collect standard internet log information and details of visitor behaviour patterns. We do this to measure the number of visitors to the various parts of the site. We collect this information in a way which does not identify anyone.

During the course of a project we may also collect data required for product development. This may include data from our clients' users in the course of user testing. We may retain this data for legal or contractual purposes.

We may collect information such as name, job title, company name, postal address and e-mail address. This information may be shared by you through forms, e-mail or via telephone. Where personally identifiable information is collected through the website or our online services in this way, this will be clearly indicated.

Who might we share your information with?

We will not share your information with anyone, ever.

What do we do with your information?

We will use information that you provide in order to respond to enquiries submitted or to provide the information or services that you have requested from us.

We may also process your personal information for our legitimate business interests – that is, in order to facilitate the management of our business. This includes some or all of the following purposes:

  • To enhance, modify, personalise or improve our services to the benefit of customers and prospective customers

  • To provide postal and/or email communications which we think will be of interest to you

  • To determine the effectiveness of our promotional campaigns and advertising

  • To better understand how people interact with our website

  • To enhance the security of our information systems or identify and prevent fraud

  • To facilitate the delivery of our products and services

Whenever we process data for these purposes, we will ensure that we always keep your personal data rights in high regard and take account of these rights.

You have the right to object to this processing if you wish. If you wish to exercise this right, please contact us using the information below.

Please bear in mind we may need to retain some, minimal information in order to respect your request to be excluded from processing. We may also have a legal obligation to retain some information, as required by local laws in specific countries.

How long do we keep hold of your information?

We will retain your personal data as long as is required to complete the task it was collected for, or as long as there is some other legitimate reason to do so. After this, your personal data will be deleted.

Our standard retention period for personal data is 7 years.

Opt-out of e-mail communications

You may opt-out of receiving electronic communications from us at any time.

Clicking on an unsubscribe link within any relevant communication will take you to a web page where you can complete this process.

How can I access the information you hold about me?

You have the right to request a copy of the information that we hold about you. If you would like a copy of some or all of your personal information, please contact us using the information below. We want to make sure that your personal information is accurate and up to date. You may ask us to correct or remove information you think is inaccurate.

How can I raise a complaint?

Complaints or requests for information about our privacy policy or other queries relating to our use of personal data can be emailed to us at or in writing to:

The Data Protection Officer

Chelsea Apps Factory

30 Stamford Street



Changes to this privacy notice

We keep our privacy notice under regular review. This privacy notice was last updated in May 2018.